What is a bot?
A bot is a piece of software designed to complete a minor but repetitive task, either automatically or when commanded. …
Open Graph image
An Open Graph image is created by a website owner – the image fits perfectly onto a Facebook post when …
How to add an administrator to a Facebook business page
As your business evolves, roles on the Facebook business page change. You may need to add or change an administrator …
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What does SEO mean?
SEO is a way to promote a website or a blog online, through content such as written articles, images and …
What is a hashtag?
I’m often asked ‘what is a hashtag’ and ‘how do hashtags work?’ at my marketing talks. Hashtags can look really …
How to resize an image for the web
Websites with fast loading images rank higher on search engines. This post explains how to resize an image in pixels …
WordPress gallery – add, edit and enhance
This post explains how to add and edit a WordPress gallery using the block editor. Gallery blocks are provided with …
Link an image in WordPress
If you are looking to link an image within WordPress you are in the right place. I explain the differences …
Website errors and issues
This is the 3rd video in the RIDE THE WAVE series. In this video we look at website errors and …
How to add images to WordPress
This post helps you to understand how to add images to WordPress. We talk about adding single images directly to …
What is Google My Business?
‘Google My Business’ is a free tool provided by Google. From it, businesses can manage information that appears on Google …
A simple website check list for higher search results
Welcome to the 2nd video in the RIDE THE WAVE series – to help you check over your own website …
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How to use WordPress block editor
In this post I teach you how to use the WordPress block editor, which has been included in WordPress updates …
Target audience – connect and inspire
I wanted to start the RIDE THE WAVE series talking about CONNECTING WITH AN AUDIENCE. You can take this through …
How to promote a travel website
In this post, I reveal ways in to effectively promote a travel website. It will benefit businesses in the travel, …
Understanding SEO – enhance a website to do better on search
Beginner level – how does SEO work? Every website owner needs to understand these simple factors that can harm or …
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Organic search definition
Organic search is a term we use to refer to the natural results that appear on a search engine result …
Headings and paragraphs in WordPress
The style of headings and paragraphs on a website are usually set by the web designer. We choose complimentary fonts, …
Website maintenance – why is it so important?
Website maintenance is an underestimated responsibility for website owners. A well maintained website will benefit from major boosts on search …
What is page rank?
Page rank is the position that a web page, blog post or article is listed on a search engine result …
What are WordPress blocks?
WordPress blocks are the latest way to help website owners edit their WordPress page. They enable us to arrange the …
How to write for search engines and humans
The main aim of a search engine is to provide users with the most relevant, valuable result. So in that …
What is a search term?
A search term is entered into a search engine to conduct a search. It could be a string of words …
WordPress text editor
UPDATE: This blog post refers to the ‘classic’ WordPress text editor. Since 2018 – WordPress has introduced blocks (or the …
WordPress.com or WordPress.org?
Originally created for blogs, but now widely used for websites WordPress is a platform that enables non web developers to …
What is a landing page?
The web term ‘landing page’ – has two uses. In SEO terms, the meaning of ‘landing page’ is: A page, …
How to add a PDF to WordPress (and link to it)
Step by step instructions to add a PDF to WordPress and how to link to it via text or an …
How to create a blog post in WordPress
A simple guide to help users to create a blog post in WordPress. Blog posts can be used as articles, …
What is a key phrase?
The words that we use on web pages to help customers find a website are known as keywords. So what …
Small business email options
There are lots of options for small business email, choosing the right system can become quite daunting. This post walks …
