Websites & search engines explained
HELPING SMALL BUSINESS OWNERS TO UNDERSTAND WEBSITES.
I am a freelance website designer with a difference – I’m adept in search engine optimisation and can provide consultation.
I use this blog to inform you, so that you can:
- Better understand business websites and search engines.
- Increase website traffic and, in turn, drive more business.
- Use online marketing more effectively.
- Save time by using marketing tools efficiently.
- Use website SEO analysis to continuously improve online marketing efforts.
I stay up-to-date with web tools, trends, technologies, networks and algorithms.
I share the knowledge with you, so you can improve your online business presence.
Bookmark my site, follow me, sign up to my newsletter.
Latest online marketing tips
WordPress.com or WordPress.org?
Originally created for blogs, but now widely used for websites WordPress is a platform that enables non web developers to publish online. WordPress.com or WordPress.org - which should you use? WordPress can facilitate a business in getting a website online. In-house...
What is a landing page?
‘Landing page’ - it seems like a confusing web term and some of the explanations I’ve found on the internet are really quite complicated. In SEO terms, the meaning of 'landing page' is a page on a website that is ranked on a search engine result page (SERP)...
How to upload a PDF to WordPress (and link to it)
You've created (or been sent) a PDF. It is on your computer and you'd like to link to it from your website or blog. Here are step by step instructions to upload a PDF to WordPress and how to link to it from text or an image. To start, you need to upload the PDF to...
How to create a blog post in WordPress
A simple guide to help users to create a blog post in WordPress. Blog posts can be used as articles, recipes, whitepapers, news updates or stories. WordPress makes it very easy to add a blog post so you can talk to your audience. Create a blog post in WordPress Once...
What does SEO mean?
SEO stands for search engine optimisation, which usually means to enhance a website for better position on search engine result pages. Known as SERPs. A search engine result page is a list of results returned when someone types a query into any search engine. The term...
What is a key phrase?
Keywords are words that users type into a search engine to find what they are looking for. So what is a key phrase? Keywords make up key phrases. A key phrase consists of four or more important keywords. Key phrases are a crucial way in which you can target pages to...
Small business email options
There are lots of options for small business email. In this post I walk through the choices for professional email addresses, where they can be hosted and which email clients to use. I advise having separate email addresses for business and leisure. Giving out a...
How to edit pages in WordPress
Hi, I'm Kelly - I take a moment to let you know how to edit pages in WordPress. This post covers: Editing and saving in the admin area, viewing the changes on the front end, and using the formatting tools. This tutorial can also be used to edit WordPress posts. Before...
Business startup website ideas
I have outlined some startup website ideas in this post, to help your business in the new venture. Most businesses are aware they should have a web presence, but as a business owner it's difficult know what to include. A lot of businesses start with a small, static...
What is responsive web design
Responsive web design (RWD) is design which provides an audience with the easiest reading and navigational experience on any device or computer screen. When a website is responsive there is no need to resize a page or pan across to see more information. More people...
About the author
I am Kelly Drewett - a freelance website designer, who builds custom websites.
I've worked with small businesses since the year 2000. I actively help you to work towards higher search engine listings.
My aspirations are for you to understand website design and SEO, to have an interest in your own website and to adopt habits for a more competitive online presence.