Facebook tips for businesses as part of a strategy to become more visible online. Increase engagement and use Facebook effectively.
How to make your Facebook page visible Published Facebook pages are visible to the public. Unpublished pages are only visible to the people who manage the page. If your page is unpublished, you will see a notification at the top of your page when you view it. Brand new pages may be unpublished at first. Facebook page visibility …
Facebook page visibility and restrictions Continue reading »
We’ll talk about ways to hide or share your Facebook posts to specific groups of people using Facebook lists, but first I’d like to discuss the reasons to cross and combine personal and business social activity. Customers are real people too – they follow pages to gain something from them – education, inspiration or entertainment. …
Facebook lists and how to create a custom friends list Continue reading »
As your business evolves, roles on the Facebook business page change. You may need to add or change an administrator to a Facebook business page. Only administrators of a Facebook business page can delegate roles, setting limited or unlimited capabilities. There are five different page roles on Facebook business pages: Admin An admin can manage all aspects …
How to add an administrator to a Facebook business page Continue reading »
You can use Facebook as a business page, posting and liking as your business. Administrators and editors can see updates from other pages on a news feed. Facebook has recently changed the set up to this; no longer switching to “use Facebook as your page” mode. Here’s the new way to use Facebook as your page. How to use Facebook as your …
Companies using a personal Facebook profile to promote their businesses on Facebook run the risk of being banned by Facebook. Personal profiles are very different from Facebook business pages (or fan pages) and are used in different ways. Here is why you should not use a personal Facebook profile for business: Facebook delete personal profiles used …
Facebook personal profile versus Facebook business page Continue reading »
Can the word hashtag be written as all one word? Lets clear that argument up. Hashtag is now written as one word, even if my WordPress spell checker keeps bringing me up on this. It is a commonly used social media term and is now used in the Oxford Dictionary: Definition of hashtag in English: noun …
At time of writing Facebook Messenger for Business Pages is being rolled out in the US and Canada. It will soon be available to the rest of the world. What is Facebook Messenger? If you personally use Facebook regularly on your phone you will be asked at some point to install the Facebook Messenger App. Many of …
Why is tagging useful for businesses on Facebook? I very much encourage businesses to use the Facebook tagging feature. Tagging participants from a corporate event, meeting or training session gets them involved, can reach their connections and build on business relationships. They may comment on the photo or status, meaning friends are likely to read it …
I just found Facebook pages call to action button on my Facebook business page. I am really encouraging people to sign up to my newsletter at the moment so I intend to use it to ask people to join. The new button is also great for shopping sites as you can link straight to your shop. …
Facebook strives to manage page likes and will monitor users, checking for authentic identity. In the last year Facebook improved their system of doing this, meaning that many businesses noticed a sudden drop in Facebook page likes. False accounts and deactivated accounts are frequently removed from Facebook. That could mean a sudden decrease in Facebook page likes. False fans from Facebook …
A sudden decrease in Facebook page likes? Continue reading »
THIS POST IS NO LONGER VALID. It is possible to register on Facebook as a business only, meaning you now do not need a personal profile at all. Create as many Facebook pages as you like with no personal profile. However, there are disadvantages to this. No Facebook search bar Registering on Facebook as a ‘business only’ (or a fan …
How to create a business Facebook page without a personal account Continue reading »
Using Facebook as a business page means that you cannot actively request someone as a friend. They have to actively like your page. Linking your personal profile to your Facebook business page lets Facebook friends easily check out your business page. Promotion in itself. Click here to find out why you should be using Facebook as a business. …
As a business page you can’t request that people become a ‘friend’, but you can INVITE personal users to like the page. Do this by using Facebook as your personal profile. Now go directly to your page, using the search box. Once on the page you will see a section under your profile image (namely …
How to invite people to like a Facebook page Continue reading »
There are plenty of reasons to post more frequently on your Facebook business page. 1. Your Facebook fans generally never come back to your Facebook page 95% of your fans will never take time out to actually visit your Facebook page. How far you ‘reach’ is dependent on your posts and the stories you create. Your reach …
4 reasons to post more frequently on your Facebook business page Continue reading »
The tools to a successful hospitality website.
