Facebook

Up to date Facebook tips for businesses that use Facebook as part of their social media strategy. Increase your engagement and use Facebook effectively.


Posts in chronological order

How to use Facebook as a business page

You can use Facebook as a business page, posting and liking as your business. Administrators and editors can see updates from other pages on a news feed. Facebook has recently changed the set up to this; no longer switching to “use Facebook as your...

What is a hashtag?

Can the word hashtag be written as all one word? Lets clear that argument up. Hashtag is now written as one word, even if my WordPress spell checker keeps bringing me up on this. It is a commonly used social media term and is now used in the Oxford Dictionary:...

Facebook Messenger for business pages

At time of writing Facebook Messenger for Business Pages is being rolled out in the US and Canada. It will soon be available to the rest of the world. What is Facebook Messenger? If you personally use Facebook regularly on your phone you will be asked at some point to...

Tagging connections on Facebook

Why is tagging useful for businesses on Facebook? I very much encourage businesses to use the Facebook tagging feature. Tagging participants from a corporate event, meeting or training session gets them involved, can reach their connections and build on business...

Facebook pages: call to action button

I just found Facebook pages call to action button on my Facebook business page. I am really encouraging people to sign up to my newsletter at the moment so I intend to use it to ask people to join. The new button is also great for shopping sites as you can link...

A sudden decrease in Facebook page likes?

Facebook strives to manage page likes and will monitor users, checking for authentic identity. In the last year Facebook improved their system of doing this, meaning that many businesses noticed a sudden drop in Facebook page likes. False accounts and deactivated...

How do I add a link to my Facebook page?

Using Facebook as a business page means that you cannot actively request someone as a friend. They have to actively like your page. Linking your personal profile to your Facebook business page lets Facebook friends easily check out your business page. Promotion in...