How to make your Facebook business page visible
Published Facebook pages are visible to the public. Unpublished pages are only visible to the people who manage the page.
If your page is unpublished, you will see a notification at the top of your page when you view it.
Brand new pages may be unpublished at first.
Facebook page visibility settings
These instructions are for a desktop computer.
To manage visibility settings on your Facebook page go to the page. Click on Settings top right.
It is located underneath the blue Facebook bar, top right of your browser, highlighted below.
The first screen you come to is the GENERAL SETTINGS.
Clearly, at the top of the list on the right hand side is a row labelled page visibility. If the page is published it will say Page Published. If it doesn’t say that, click Edit.
In the edit area you can Publish or Unpublish your Facebook page.
Why can’t I see my Facebook page when I am logged out of Facebook?
When an internet user is not logged into Facebook, a page that has age or country restrictions will be invisible.
I recommended that businesses disable these restrictions.
Give visitors who come across your page the information they have requested, even if they are logged out of Facebook. It will potentially encourage them to log in and like your page.
Removing Facebook page restrictions
Let people see your page when they are logged out of Facebook – remove ALL age and country restrictions:
From the general tab (as described above) click on ‘Age restrictions’.
Set this to ‘Anyone 13+’, if you are happy that your content is suitable to anyone over the age of 13. I would recommend this option to most businesses.
Use your better judgement if you sell alcohol or anything with sexual content! Facebook does monitor this.
Country restrictions on Facebook business pages
Facebook pages also has a country restrictions option.
Country restriction enables you to hide your page from people in chosen countries.
It’s useful if you receive a lot of SPAM or are location based. Indeed, it is a deterrent to false fans.
Be careful with the country restriction option
Do not use the country restriction option without thought. It will stop people finding your business page when they are travelling in different countries.
When someone is planning a visit to your area they might like to come to your business premises – be it shop, gym or accommodation.
I recommend setting this to ‘page is visible to everyone’. Or you risk people loosing custom.
Where country restrictions is set to ON, users that are logged out of Facebook will not see your page.