What is bounce rate?

When taking a look at your website statistics, or Google Analytics, you may wonder what Bounce Rate actually means?

Bounce Rate refers to the amount of times visitors have arrived at a page (landing page) on your website, and then left on that same page.  It is a good way to measure “visitor quality”.

If your results show a high bounce rate then your page is probably not relevant to the visitors.

Think about different keywords and search terms and use them in the text of your page. This way you will bring the right visitor on to your pages, and turn them into customers.

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