How to get on Google search; promote a website
Google won’t automatically list a website when it’s launched. Googlebot has to be made aware of the website, crawl it and may index it.
search engine optimisation
Learn how to do SEO yourself
It’s possible to do SEO yourself, on your own website. There are just lots of pieces to the puzzle.
SEO for beginners
SEO often sounds complicated, but it isn’t rocket science. It’s about building a relationship between website and search engine simply by following guidelines.
What is a search term?
A search term is entered into a search engine to conduct a search. It could be a string of words or in the form of a question.
What is a key phrase?
On web pages, the words we write that help customers find a website are known as keywords. So what is a key phrase? Keywords make up key phrases.
Organic SEO versus paid search results
Businesses realise the importance of maintaining a strong presence in search engine results pages (SERPs).
Images on blog posts or web pages
Images are an important part of search engine optimisation and social media, therefore as part of your ongoing online marketing strategy.