A website represents a company, and for most the website IS the business. Customers use a website to learn more about a company, a purchasing decision can be made in seconds.
Small businesses need help to develop, maintain, market and improve their business websites, so that they survive online.
Website maintenance is an underestimated responsibility for website owners. A well maintained website will benefit from major boosts on search engine page rank and will reduce bounce rate. Visitors simply don’t stay on websites that are slow to load, difficult to read or hard to navigate. A site that offers up to date information nurtures …
Website maintenance – why is it so important? Continue reading »
SEO is an acronym for Search Engine Optimisation, which means to enhance a website for better position on search engine result pages. These are known in the industry as SERPs. A search engine result page is a list of results returned when you type a query (a search term) into a search engine. The term …
Responsive web design (RWD) is design which provides an audience with the easiest reading and navigational experience on any device or computer screen. When a website is responsive there is no need to resize a page or pan across to see more information. Responsive design is different from mobile web design – a mobile design is …
Understanding the relationship between website design and SEO (search engine optimisation) can help you to recognise the ways in which they simultaneously help a website to appear on search results. Increasing page rank, gaining exposure and more traffic. It can also give you awareness as to how improper website design can affect performance. With basic …
Small businesses spend time and money building websites and blogs to advertise. Why not also monetize that website or blog? These are not quick fix ‘make money fast’ ideas, uncovered. Monetizing a website does take dedication, but it is very achievable. Often people make money out of hobbies by supplying information online. They start for …
Custom web design is when a website is created using customised functionalities and design. Is it really necessary to pay for a customised WordPress site, when templates can easily be chosen and added to a WordPress install? Often WordPress templates look really good from the start. What business owners do not take into account is that …
You do not have to be hugely technical these days to build a website, at a very low cost, with one of the many do-it-yourself website builders. There are great packages for the business owner to get their teeth into. They are easy to customise and can be made responsive, meaning they look good on mobile …
Blank form submissions and spam form submissions (those that are full of gobbledegook) are the result of bots (automated programs) submitting your forms. These bots come across the page that enables your form to send and submits blank forms or forms full of rubbish. The bots that send gobbledegook are blindly trying every form they can in order …
Why do I receive blank versions of the form on my website? Continue reading »
UK companies and businesses breach the Companies Act and risk a fine if they do not display contact information on their website and email footers. This is in place to protect consumers and it applies to ALL commercial websites not just ecommerce sites. In an update to the Companies Act 1985 the following information must be displayed on websites: …
Contact information on small business websites Continue reading »
