Useful web links for businesses

Useful web links and online tools that I use day to day, for businesses. To help save time when marketing online.

I also include some amazing charities that I know of and fully support, plus some websites that are close to my heart.

Online marketing tools

URL Shortener:

Have you ever seen those short links within a tweet or on a Facebook post? How do you do that? for shortening links and saving space in your posts. No one likes to see a long link. You can then also track how many clicks you’ve had on one link, and reshare the link later.

Urchin UTM URL Builder

The URL builder helps you add parameters to URLs you use in custom web-based or email ad campaigns. A custom campaign is any ad campaign not using the AdWords auto-tagging feature. When users click one of the custom links, the unique parameters are sent to your Google Analytics account, so you can identify the URLs that are most effective in attracting users to your content.

Content Gems

Relevant, timely content that you can use across social media platforms and on news sections of your website. I use Content Gems to keep up with my industry and curate content for my blog.

Business Friends of Kaydee Web

Dragon IT Support, Oxfordshire

Howell Rees is the owner/founder of Dragon IT Support in Oxfordshire. Howell offers a wide range of services predominantly to small to medium size companies as well as home users. Howell supports hosting and email services offered by me.

Squib Photography, Witney, Oxfordshire

I recommend ‘Squib’ or Steve Hicks for commercial photography in the south east of England. For your professional social media photographs, team photos, and product photography either in his studio in Witney or in a place of your choice. His skills know no bounds – he can photograph food to vehicles, and is especially good with people.

Gail Gibson, Performance Coach, Wiltshire

Gail offers successful business performance coaching with proven results in helping professional women break through the frustration of stagnant business growth by teaching simple, incredibly effective techniques.

Gail is just wonderful to speak with, and always inspiring.

Useful webbie links – Provided by C-Net, is the place where people go to discover free-to-try legal downloads. Featuring rated reviews, is the trusted, safe, and secure resource for software, mobile applications, and game downloads. – Nominet maintain the register of .uk domain names. They run the technology which locates a computer on the Internet hosting the web site or email system you’re looking for when you type in a web address or send an email to an address that ends in .uk. – Anti-virus software that I use. Trend Micro is a global leader with over two decades of expertise providing our customers timely, effective threat protection with the least amount of complexity. Our vision is to create a world safe for exchanging digital information. – Experts Exchange is a technology help site – we’ve developed a patented Q&A system that makes finding solutions easier. People ask questions and experts from around the world provide reliable answers. – We provide reliable, free online access to millions of English definitions, synonyms, spelling, audio pronunciations, example sentences, and translations from our Web properties at,, and – Mashable is the largest independent online news site dedicated to covering digital culture, social media and technology. – TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.

Search engine analysis

MOZ’s Open Site Explorer is a useful tool to research backlinks, find link-building opportunities and discover potentially damaging links with Open Site Explorer.

MOZ’s Keyword Explorer helps businesses discover the best keywords to target.

Close to my heart

The Lullaby Trust –

One Day One Choir –

Recycle Now –

Give Blood –

The Fire Fighters Charity –

Wild Lift Trusts –

Friends of the Earth –

British Heart Foundation –

Amazing charities

SCCWID – Sophie’s Campaign for the Children’s Ward for Interesting Things to Do

SCCWID was set up in 1997, by Sophie Watson, aged 14, who was being treated for cancer in the John Radcliffe Hospital, in Oxford. Sophie started SCCWID to try to create a more comfortable and interesting environment for children, and in particular teenagers, who are being treated in hospital for lengthy periods.

Unfortunately I didn’t get to meet Sophie as she died in January 2000, before I got involved with SCCWID. Her family have continued to carry the flame by selling really cool SCCWID clothing, and organising fashion shows in schools across the country, with the help of teenagers around Sophies age.

Special Effect, video games for people with disabilities

One of the most dynamic charities I know, these guys do amazing things to help people with disabilities.

Using technology ranging from modified joy pads to eye-control, Special Effect finds a way for people to play video games to the very best of their abilities, having a profoundly positive impact on therapy, confidence and rehabilitation.